Top Ten “Must Do’s” for a Successful Luxury Hotel Opening

Who said that a celebrity studded gala, a million dollar party, or other big price tags are the only ways to get a new deluxe hotel or resort noticed? Effective public relations launches don't have to "break the bank". Whether it's a launch or a repositioning of a brand, a technology, a destination or a hotel, certain principles are fundamental to each new challenge: know the competitive environment, plan early and remember the adage that first impressions are lasting ones. Successful PR programs for upscale products just need to have the finest basic ingredients and a big dose of creativity. (PRWeb Dec 3, 2006) Post Comment:Trackback URL: http://www.prweb.com/zingpr.php/Q3Jhcy1NYWduLUhvcnItSW5zZS1NYWduLVplcm8=  Read More »